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HEADLINE NEWS


Everybody has an idea that matters


FULL STORY
Sappi, the global manufacturer of sustainable paper, has been supporting graphic design for the non-profit community for ten years now. Because everybody has an idea that matters, Sappi has decided to open up its ‘Ideas That Matter’ programme to a wider community of engaged citizens. As of today, not only graphic designers (professionals or students) but public and private non-profit organisations can now submit their print campaign(s) or other projects.

Some issues in today's world demand urgent response. This is why individuals or groups can apply at any time during the year. Sappi's Ideas That Matter judging committee will evaluate the applications all year round and award paper grants on an ad hoc basis. Grants in the form of tree planting can also take place, in an area that has suffered forest fire or to offset carbon emissions for example.

To be eligible, print campaigns, projects or CSR programmes must demonstrate an environmental, sustainable and / or humanitarian impact. This can include: reducing carbon emissions, environmental footprints, improving the quality of life of people or promoting prosperity by developing local economies and encouraging sustainability.

Students have in addition the opportunity to enter a separate annual Ideas That Matter competition, within their school's curriculum. The deadline for students' entries is 1st June 2010 with winners announced mid-July.

Manue Gheysen, European Marketing Initiatives team leader at Sappi, said, ‘Sustainability is everyone's concern today and the enhanced Ideas That Matter programme reflects this change in consciousness. Sappi papers are fully sustainable and serve as the ideal medium for initiatives which advocate people's well-being, the planet and prosperity. We much look forward to extending our support to more new and creative ideas, that matter.’

Sectors eligible for entries, which apply to the annual student competition and the ongoing submission by professionals, include: agriculture, animals, energy, environment, forestation, healthcare, people, science, water and education.

For all details about the new format of Sappi's Ideas that Matter and how to enter, applicants can visit: www.sappiideasthatmatter.com or contact their local Sappi representative. To find out more about Sappi: www.sappi.com or Sappi on Facebook and LinkedIn.

© Graphic Repro On-line, 9 March 2010.

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